Our long-term desire is to fulfill our mission:
To evoke a spirit of reverence for water; to inform about threats that imperil water; to inspire citizen action to protect water.
Water ripples deeply in each of us. To stir that rippling is to awaken action.
And, in the words of the great marine explorer and conservationist Jacques-Yves Cousteau:
“People protect what they love, they love what they understand and they understand what they are taught.”
We believe we will have reached our desired outcome when there is a tipping point in human consciousness that allows humanity to truly understand the sacredness of water and know that water is life and that clean, healthy water is the right of all living beings and ecosystems on this planet.
We will continue to try and shift that consciousness through the art of storytelling via film and through other art forms that touch the hearts and minds of our audience members, one soul at a time.