With more than 1.09 billion daily active users on Facebook, charities not only have the opportunity to easily get discovered on the world’s most popular social network, organizations also have the opportunity to easily generate donations from their Facebook page. In less than two minutes, your charity can add a Donate Now button to your page to make it even easier for your supporters to get giving.
Ready to get started? Here are three easy steps:
Step 1: Log into your charity’s Facebook page and click the first button on your page’s cover photo (see image below). Please note that if you have not used the button feature as of yet, the button will read “Add a Button” or “Create-Call-to-Action”. Either button is only visible and changeable when logged into your charity’s Facebook account.
Step 2: After clicking the top button, click the dropdown menu and select the “Donate Now” option seen below:
Step Three: Once selected, copy and paste the link to your charity’s CanadaHelps Custom Donate Now page where Facebook requests the link to your charity’s website. By using your charity’s CanadaHelps Custom Donate Now page, this allows your supporters to land on your donation page in one click, increasing the likelihood of a donation being completed. After you include the link, click the “Save Changes” button at the bottom of the window.
And there you have it! In three steps your charity can start collecting donations directly through Facebook with a Donate Now button featured prominently at the top of your Facebook page.