{"id":56283,"date":"2025-10-08T13:00:29","date_gmt":"2025-10-08T17:00:29","guid":{"rendered":"https:\/\/www.canadahelps.org\/?page_id=56283"},"modified":"2025-10-09T12:08:48","modified_gmt":"2025-10-09T16:08:48","slug":"google-analytics-and-ga4-for-charities","status":"publish","type":"page","link":"https:\/\/www.canadahelps.org\/en\/forcharities\/resources\/webinars\/google-analytics-and-ga4-for-charities\/","title":{"rendered":"Google Analytics and GA4 for charities"},"content":{"rendered":"<style>#b2b-aaa-webinar-head{width:85%;margin:0 auto;max-width:1288px}#b2b-bbb-webinar-video,#b2b-ccc-webinar-speaker-takeawy{width:85%;margin:50px auto;max-width:1288px}.b2b-webinar-sxs{display:flex;justify-content:space-evenly;align-items:flex-start;max-width:1288px;gap:30px}.b2b-webinar-sxs-img,.b2b-webinar-sxs-txt{width:50%}.b2b-webinar-sxs-txt{padding:30px 0}.gradient{position:relative;height:12px}.gradient-four{background:linear-gradient(90deg,#bfefff 0,#bfffde 100%)}.why-ch-footer{display:flex;align-items:center;justify-content:space-between;gap:20px;padding:70px;width:85%;margin:0 auto;max-width:1288px}.embed-container{position:relative;padding-bottom:56.25%;height:0;overflow:hidden;max-width:100%}.embed-container embed,.embed-container iframe,.embed-container object{position:absolute;top:0;left:0;width:100%;height:100%}.b2b-webinar-presenter{margin:0 10px}.webinar-btn{width:90%;margin:5px auto}figure img{width:300px}figcaption p.header-tertiary{font-weight:700}.webinar-takeaway{padding:100px}@media screen and (max-width:768px){#b2b-aaa-webinar-head{width:95%}#b2b-bbb-webinar-video,#b2b-ccc-webinar-speaker-takeawy{width:95%;margin:25px auto}.b2b-webinar-sxs{flex-direction:column;width:95%;margin:0 auto}.b2b-webinar-sxs-img,.b2b-webinar-sxs-txt{width:100%;padding:0}.why-ch-footer{flex-direction:column;padding:30px;width:100%}.order-one{order:1}.order-two{order:2}.webinar-takeaway{padding:30px}}<\/style>\n<section id=\"b2b-aaa-webinar-head\">\n<p class=\"header-label\">Webinar<\/p>\n<h1 class=\"header-display\">Mastering Google Analytics and GA4 for Charities<\/h1>\n<\/section>\n<section id=\"b2b-bbb-webinar-video\">\n<div class=\"b2b-webinar-sxs\">\n<div class=\"b2b-webinar-sxs-txt order-two\">\n<p><strong>Wednesday, May 17 2023, 2:00 &#8211; 3:00 P.M. ET \/ 11:00 &#8211; 12:00 P.M. PT<\/strong><\/p>\n<p>Are you using Google Analytics (GA) to track your website traffic, but struggling to make sense of the data? Or, are you new to GA and interested in learning how it can benefit your organization? Watch the webinar and discover how GA4 can help your charity thrive.<\/p>\n<p>      <a class=\"btn-primary webinar-btn\" href=\"https:\/\/cdn-ch-prod-bqhwa0ewbpg6eyc2.z01.azurefd.net\/prod-static\/pdf\/2023-05-17_CanadaHelps_Google_Analytics.pdf\" target=\"_blank\" rel=\"noopener\">Download Slide Deck<\/a>\n    <\/div>\n<div class=\"b2b-webinar-sxs-img order-one\">\n<div class=\"embed-container\">\n        <iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/S_kUChKG6pA?si=WujU8sAYEd0Pwldl\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n      <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section id=\"b2b-ccc-webinar-speaker-takeawy\">\n<h2 class=\"header-secondary\">Our Speakers<\/h2>\n<div class=\"b2b-webinar-sxs\">\n<div class=\"b2b-webinar-sxs-txt\">\n<div class=\"b2b-webinar-sxs\">\n<div class=\"b2b-webinar-presenter\">\n<figure>\n            <img decoding=\"async\" src=\"https:\/\/www.canadahelps.org\/media\/20251008-webinar-ben-wise.jpeg\" alt=\"Ben Wise\" style=\"width: 170px\" \/><figcaption>\n<p class=\"header-tertiary\">\n                Ben Wise<br \/>\n                Head of Programmatic Media, Google\n              <\/p>\n<\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"b2b-webinar-presenter\">\n<figure>\n            <img decoding=\"async\" src=\"https:\/\/www.canadahelps.org\/media\/20251008-webinar-allison.jpeg\" alt=\"Allison Everhart\" style=\"width: 170px\" \/><figcaption>\n<p class=\"header-tertiary\">\n                Allison Everhart<br \/>\n                Analytical Lead, Google\n              <\/p>\n<\/figcaption><\/figure>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"b2b-webinar-sxs-txt\" class=\"webinar-takeaway\">\n<h3 class=\"header-secondary\">Key Takeaways<\/h3>\n<ul class=\"list-disc\">\n<li>Learn why GA4 can help with your charity&#8217;s goals<\/li>\n<li>Learn how navigate GA4<\/li>\n<li>Learn how to create custom reports tailored to your charitable needs<\/li>\n<li>Become more confident making data-driven fundraising decisions<\/li>\n<\/ul><\/div>\n<\/p><\/div>\n<\/section>\n<section id=\"b2b-ddd-webinar-footer\" class=\"ch-purple-section\">\n<div class=\"gradient gradient-four no-radius\"><\/div>\n<div class=\"why-ch-footer\">\n<div class=\"why-ch-footer-col\">\n<h3 class=\"header-secondary text-white\">Need a personalized walkthrough?<\/h3>\n<p>      <a href=\"https:\/\/www.canadahelps.org\/en\/forcharities\/fundraising\/fundraising-consultation\/\" class=\"btn-tertiary\">Book a Demo<\/a>\n    <\/div>\n<div class=\"why-ch-footer-col\">\n<h3 class=\"header-secondary text-white\">Fundraise online with CanadaHelps<\/h3>\n<p>      <a href=\"https:\/\/www.canadahelps.org\/en\/register\/full-fundraising-account\/#\/\" class=\"btn-tertiary\">Get Started<\/a>\n    <\/div>\n<\/p><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Webinar Mastering Google Analytics and GA4 for Charities Wednesday, May 17 2023, 2:00 &#8211; 3:00 P.M. ET \/ 11:00 &#8211; 12:00 P.M. PT Are you &#8230; <a href=\"https:\/\/www.canadahelps.org\/en\/forcharities\/resources\/webinars\/google-analytics-and-ga4-for-charities\/\" id=\"canadahelp-blog-meta\">Read more<\/a><\/p>\n","protected":false},"author":30,"featured_media":0,"parent":55981,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-ch20-full-width-b2b.php","meta":{"footnotes":""},"class_list":["post-56283","page","type-page","status-publish","hentry"],"acf":{"meta_description":"","use_toc_layout":false,"additional_body_css_classes":"","blogs_posts_item":false,"row_settings":false,"hide_page_title":false,"insert_spotlight_boxes":false,"use_biography_grid":false},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Analytics and GA4 for charities | CanadaHelps - Donate to any charity in Canada<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.canadahelps.org\/en\/forcharities\/resources\/webinars\/google-analytics-and-ga4-for-charities\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Analytics and GA4 for charities | CanadaHelps - Donate to any charity in Canada\" \/>\n<meta property=\"og:description\" content=\"Webinar Mastering Google Analytics and GA4 for Charities Wednesday, May 17 2023, 2:00 &#8211; 3:00 P.M. 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