{"id":57501,"date":"2026-01-21T10:27:41","date_gmt":"2026-01-21T15:27:41","guid":{"rendered":"https:\/\/www.canadahelps.org\/?p=57501"},"modified":"2026-02-02T11:24:09","modified_gmt":"2026-02-02T16:24:09","slug":"bgc-ottawa-success-story","status":"publish","type":"post","link":"https:\/\/www.canadahelps.org\/en\/charity-life\/bgc-ottawa-success-story\/","title":{"rendered":"BGC Ottawa Success Story"},"content":{"rendered":"

BGC Ottawa, one of the city\u2019s largest child and youth-serving charitable organizations, provides free, life-changing programs and services to children and youth. In 2024 alone, it served 3,624 unique members, with outreach initiatives influencing more than 12,000 young people across Ottawa.<\/strong> <\/span><\/em><\/p>\r\n\r\n

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The charity uses CanadaHelps for\u00a0<\/span>Events ticketing & peer-to-peer (P2P) campaigns, <\/span>Custom Donation Forms, and more. <\/span>See how the charity has seen a 54% increase in P2P revenue, 41% increase in Events revenue and a 31% increase in donations through Charity Profile with CanadaHelps.<\/span><\/strong><\/em><\/div>\r\n
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About BGC Ottawa<\/h2>\r\n

For more than 100 years, BGC Ottawa<\/a> has been a cornerstone of support for children and youth across the nation\u2019s capital. As <\/span>one of Ottawa\u2019s largest child and youth-serving charitable organizations, it provides free, life-changing programs and services <\/span>to children and youth aged 6 to 18. What <\/span>sets it apart is its commitment to accessibility: all programming is completely free for members and their families.<\/span><\/p>\r\n

BGC Ottawa serves 31 neighbourhoods through its Neighbourhood Ambassador Program, with four flagship clubhouses offering unique facilities tailored to their communities. In 2024 alone, it served 3,624 unique members, with community outreach initiatives positively influencing more than 12,000 young people across Ottawa.<\/span><\/p>\r\n

\u201cOur work is grounded right here in Ottawa, with a strong commitment to the priority neighbourhoods our Clubhouses call home. These are the communities where support matters most, and we\u2019re here to show up with purpose and make <\/span><\/em>a real impact.\u201d<\/em> \u2014 Amanda Nigh, Senior Manager, Marketing and Communications, BGC Ottawa<\/span><\/strong><\/p>\r\n

The organization\u2019s transformative power <\/span>is perhaps best illustrated by the many <\/span>youth who return as mentors and staff members. BGC Ottawa\u2019s own Chief Executive Officer, Adam Joiner, grew up attending the club and progressed through various roles before leading the organization. <\/span>\u201cBGC Ottawa became my second home. And now, 25 years later, I\u2019m the CEO,\u201d<\/span><\/em> shared Adam.<\/span> \u201cI\u2019m living proof that your support of BGC Ottawa transforms lives. The Club was my safe space. It saved my life.\u201d<\/span><\/em><\/p>\r\n<\/div>\r\n

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\"\"<\/a>Relationship with CanadaHelps<\/h2>\r\n

BGC Ottawa has partnered with CanadaHelps since 2004 to power its digital fundraising efforts. The platform <\/span>has grown into an integral part of their advancement strategy.<\/span><\/p>\r\n

BGC Ottawa uses CanadaHelps for:<\/span><\/p>\r\n\u2714\ufe0fCustom donation forms<\/span><\/div>\r\n

\u2714\ufe0fPeer-to-peer fundraising campaigns<\/span><\/div>\r\n
\u2714\ufe0fTicketed events<\/span><\/div>\r\n
\u2714\ufe0fMonthly donor management<\/span><\/div>\r\n
\u2714\ufe0fDonor tracking, and more.<\/span>\r\n

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\u201cCanadaHelps is such an integral part <\/span>of our work that it\u2019s hard to picture our fundraising efforts without their platform <\/span>and support,\u201d<\/span><\/em> shared Amanda.<\/span><\/strong><\/p>\r\n<\/div>\r\n

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\"\"<\/a>Fundraising: A Diversified Approach<\/h2>\r\n\r\n

BGC Ottawa\u2019s multifaceted fundraising strategy reflects a strong reliance on community support.<\/span><\/p>\r\n\ud83d\udca1Major Events<\/span><\/strong><\/span>: <\/b><\/b>BGC Ottawa hosts two marquee events annually: the Morning Social in the spring and the Glamping Gala in the summer. Together, these events raise between $1.2 \u2013 $1.5 million each year. <\/strong>Both events use CanadaHelps extensively.<\/strong> <\/span><\/div>\r\n

For the Morning Social, donors giving $5,000 or less are encouraged to use CanadaHelps donation forms, which also serve as a guest list management tool. For the Gala, BGC Ottawa uses CanadaHelps for both ticketing and donation processing, streamlining event logistics into one centralized system. <\/span>The events combine corporate sponsorship opportunities with individual philanthropy, creating multiple entry points for community support.<\/span><\/div>\r\n
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\ud83d\udca1<\/strong><\/span><\/b> Third-Party Events: <\/strong><\/span><\/b> Community-led fundraising represents a significant revenue stream, approaching $400,000 annually. These grassroots initiatives include hockey tournaments, golf tournaments, birthday parties, and school-based fundraisers. BGC Ottawa creates dedicated CanadaHelps donation pages for each community partner, making it easier to track revenue sources and personalize follow-up communications.<\/span><\/div>\r\n
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\ud83d\udca1 Annual Giving and Direct Mail<\/strong><\/span><\/b>: <\/b>BGC Ottawa maintains regular direct mail appeals throughout the year, including winter, spring, back-to-school and year-end giving campaigns. These communications keep donors connected to the organization\u2019s impact and provide consistent touchpoints for stewardship. The organization also publishes Club Connect<\/em>, a quarterly newsletter that showcases impact stories and helps steward donor relationships.<\/div>\r\n
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\ud83d\udca1<\/strong><\/span><\/b> Monthly Giving: <\/span><\/strong>BGC Ottawa also leverages and encourages monthly giving for operational stability. In 2024, it launched its first door-to-door canvassing campaign, recruiting approximately 400 monthly donors, while during the Morning Social, some donors chose monthly giving instead of one-time gifts. The organization also sees a steady stream of monthly donors via CanadaHelps who give via custom donation forms and BCGO\u2019s charity profile.<\/span><\/div>\r\n
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Digital Fundraising with CanadaHelps<\/h2>\r\nOver the past 21 years, CanadaHelps has become the backbone of BGC Ottawa\u2019s digital fundraising infrastructure, powering campaigns across multiple channels and donor segments throughout the year.<\/span><\/div>\r\n
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\u2705 Core Online Donations<\/h3>\r\n
BGC Ottawa uses a primary CanadaHelps custom donation form, embedded on their website, which serves as the entry point for anyone looking to make an online gift. \u201cOur core donation form is the hub for all online giving. Whether someone is responding to a direct mail appeal or clicking through an e-blast follow-up, that\u2019s the form that makes donating quick and seamless,\u201d<\/em> shared Amanda.<\/div>\r\n
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\u2705 Peer-to-Peer and Community Events<\/h3>\r\nFor third-party and community fundraising events, BGC Ottawa leverages the CanadaHelps P2P tool and also creates dedicated donation pages that help track donations by source and demonstrate impact to individual fundraisers. This approach allows community champions to have their own branded fundraising pages, making it easier to rally their networks and see direct results.\r\n
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\u2705 Morning Social Event Tracking<\/h3>\r\nFor the Morning Social, BGC Ottawa leverages the CanadaHelps events tool, and encourages donors giving $5,000 or less to use the platform to give. The platform\u2019s tracking capabilities help manage donations efficiently, and many donors already have CanadaHelps profiles, making giving faster with auto-filled information. Donors also receive tax receipts immediately. The donation forms serve a dual purpose as a guest list management tool, tracking attendance and participation in one system.<\/div>\r\n
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\u2705 Gala Ticketing and Guest Management<\/h3>\r\nFor the Glamping Gala, BGC Ottawa uses the CanadaHelps events tool to process donations, sell event tickets, and track sponsor guests. This integrated approach streamlines event logistics and ensures all transactions are captured through a single platform.<\/span> It simplifies the backend work required for large-scale events.<\/span><\/div>\r\n
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\u2705 Year-End Holiday Match Campaign<\/h3>\r\n

\"\"<\/a>BGC Ottawa creates specific donation forms for seasonal campaigns like their year-end holiday match, using the campaign tracker feature to show real-time progress toward fundraising goals.<\/span><\/p>\r\n

\u00a0 \u201cWe use campaign-specific donation forms paired with a goal tracker so the community can see our momentum. As we get closer to our fundraising target, it\u2019s a great way to highlight our progress and the impact we\u2019re creating together.\u201d<\/em> \u2014 Amanda Nigh<\/span><\/strong><\/p>\r\n

This transparency creates momentum during critical fundraising periods and motivates donors to help the organization reach matching gift thresholds.<\/span><\/p>\r\n

BGC Ottawa takes a strategic approach to Giving Tuesday and year-end campaigns, extending messaging throughout November and December rather than focusing solely on a single day. <\/span>\u201cWe\u2019ve learned that success comes from getting ahead of the curve. Sharing our message and any match opportunity early helps us reach the public at the right time,”<\/span><\/em> shared Amanda. This extended approach helps BGC Ottawa compete for donor attention during the sector\u2019s most competitive fundraising period.<\/span><\/p>\r\n

\u2705 Monthly Donor Management<\/h3>\r\n

For digital donors, CanadaHelps\u2019 monthly giving features work well. <\/span>\u201cWhat we appreciate most is that donors can update their own information. After someone registers as a monthly donor, it becomes far less labour-intensive for our team.\u201d <\/span><\/em>Amanda shared.<\/span><\/p>\r\n

\u2705 Automated Receipting and Thank-You Messages<\/h3>\r\n

One of the most valuable CanadaHelps features is automated tax receipt delivery and customizable thank-you messages. \u201cAutomated tax receipting has been critical for us. Donors value the instant acknowledgement, and the ability to customize our thank-yous while automating the rest is incredibly helpful. It removes a major administrative burden from our fundraising operations and keeps things running smoothly.\u201d<\/em> \u2014 Amanda Nigh<\/span><\/p>\r\n

\u2705 Charity Profile<\/h3>\r\n

BGC Ottawa maintains an active charity profile on the CanadaHelps platform, which serves as a discovery tool for donors searching for children\u2019s charities in Ottawa.<\/span> \u201cThe team recognizes the profile\u2019s importance in attracting new donors, particularly guest donors researching where to give. The charity profile has shown to be a big influencer in doing that,\u201d<\/span><\/em> Amanda noted, <\/span>and consistently looks to update their profile with refreshed language and branding to better reflect the charity.<\/span><\/p>\r\n

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Results With CanadaHelps<\/h2>\r\nBGC Ottawa\u2019s deepening use of CanadaHelps across multiple fundraising channels has contributed to measurable growth in donor acquisition, monthly giving, and overall fundraising capacity.<\/span><\/div>\r\n
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\u2b06\ufe0f ~54%<\/span> Increase in peer-to-peer revenue<\/span> <\/strong><\/div>\r\n
\u2b06\ufe0f ~41%<\/span> Increase in events revenue<\/span> <\/strong><\/div>\r\n
\u2b06\ufe0f ~31%<\/span> Increase in donations through Charity Profile<\/span> <\/strong><\/div>\r\n
\u2b06\ufe0f ~12%<\/span> Increase in donations received via CDF<\/span> <\/strong><\/div>\r\n
\u2b06\ufe0f ~5% Increase in total funds raised via CanadaHelps<\/span><\/strong><\/div>\r\n
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*% increase over the past two fiscal years<\/span><\/em><\/div>\r\n
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1. Overall Fundraising Growth<\/span><\/b><\/h3>\r\nIn the current fiscal year, BGC Ottawa is on track to generate close to $5 million through all fundraising programs combined. Leveraging CanadaHelps’ custom donation forms, P2P, and events tools across major events, annual campaigns, and monthly giving programs has been instrumental in achieving this fundraising momentum.<\/span>\r\n

2. Improved Donor Experience<\/span><\/b><\/h4>\r\nThe immediate delivery of tax receipts and automated acknowledgments has improved donor satisfaction and reduced administrative workload. Donors appreciate the instant confirmation and ability to access their receipts at any time through their CanadaHelps profiles.<\/span>\r\n

3. Campaign Efficiency<\/span><\/b><\/h4>\r\nBy creating dedicated donation forms for different campaigns and community partners, BGC Ottawa can track revenue sources more accurately and personalize follow-up communications. The ability to launch new donation forms in minutes has given the team agility to respond quickly to fundraising opportunities throughout the year.<\/span>\u00a0<\/div>\r\n
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Why BGC Ottawa Recommends CanadaHelps<\/h2>\r\n\r\n

For BGC Ottawa, CanadaHelps represents more than just a payment processor \u2013 it\u2019s a strategic partner that enables their small Advancement Team to execute sophisticated fundraising campaigns efficiently.<\/span><\/p>\r\n

The platform\u2019s versatility stands out as a key strength. The platform supports everything from major events to community-led fundraisers to memorial giving campaigns. The team also appreciates the reliability and responsive support.<\/span><\/p>\r\n

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\u201cCanadaHelps plays a big role <\/span><\/em>in our fundraising success and ultimately the impact that our efforts and the community support have on our Members and their families. Not just today, but in the future.\u201d<\/em> \u2014 Amanda Nigh<\/span><\/strong><\/p>\r\n<\/blockquote>\r\n<\/div>\r\n<\/div>\r\n

Want to be our next success story?\u00a0Request a demo<\/a> to discuss how CanadaHelps can support your charity.\u00a0 Download the full case study here.<\/a><\/strong><\/p>\r\n

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Impact on the Community<\/h2>\r\n<\/div>\r\n
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\u2714\ufe0f\u00a0Creating Safe Spaces and Belonging<\/span><\/h3>\r\n<\/div>\r\n
In 2024, 91% of Members actively participated in activities they enjoyed, while 90% reported feeling respected and comfortable within BGC Ottawa environments. For many young people from vulnerable neighbourhoods, this sense of safety and acceptance is transformative.<\/span>\u201cAs a single parent, it\u2019s not always easy to find programs I can rely on, but BGC Ottawa has been a lifeline for our family. My son has grown so much since joining the Club. He\u2019s more confident, more engaged in school, and has found mentors who truly care. It\u2019s not just a program, it\u2019s a community that lifts kids up and gives parents peace of mind.” <\/span><\/em>\u2013 Jamal, BGC Ottawa Parent<\/span><\/div>\r\n<\/div>\r\n
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\u2714\ufe0fFour Pillars of Programming<\/span><\/h3>\r\n<\/div>\r\n
BGC Ottawa\u2019s programs fall under four key areas. Creative Arts programs like <\/span>Art Now encourage self-expression through activities including Indigenous soapstone carving and collaborative mural projects. Education programs, including the mandatory Homework Club, ensure every member receives academic support. Leadership & Social Skills initiatives like Leaders 4 Life and Empower Her create safe spaces for young people to build self-esteem and develop leadership capacity. Physical Activity & Healthy Lifestyle programs like Basketeers promote teamwork and a lifelong love of physical activity.<\/span><\/div>\r\n
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\u2714\ufe0fAddressing Food Insecurity<\/span><\/h3>\r\n<\/div>\r\n
The organization\u2019s commitment to nutrition addresses food insecurity <\/span>head-on. In 2024, BGC Ottawa served 11,400 healthy meals and 98,600 healthy snacks. \u201cFo<\/em><\/strong><\/span>r so many of <\/span>these kids, the Club\u2019s after-school snack is their most substantial meal of the day,<\/span><\/em><\/strong>\u201d<\/em> Adam explained.<\/strong> BGC Ottawa also delivered 215 holiday hampers and 643 Ramadan and Eid hampers, supporting families with culturally appropriate food and essentials.<\/span><\/div>\r\n
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\u2714\ufe0f Equity, Diversity and Inclusion<\/span><\/h3>\r\n<\/div>\r\n
Of members who responded <\/span>to a voluntary survey, nearly 90% identified as racialized. Importantly, 88% believe their culture is recognized and valued at BGC Ottawa. The organization integrates EDI themes through celebrations like Black History Month and Pride Month, while staff receive specialized training on inclusivity, 2SLGBTQIA+ support, and Indigenous awareness.<\/span><\/div>\r\n<\/div>\r\n
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\u2714\ufe0f Scholarships: Opening Doors to Education<\/span><\/h3>\r\n<\/div>\r\n
In 2024, BGC Ottawa awarded $37,000 in scholarships to 17 young people \u2013 the largest total to date. Mohammed Abdulghafoor, a Ringside for Youth Scholar who spent 12 years at BGC Ottawa, is now studying Civil Engineering at Carleton University.<\/span> \u201cComing from a low-income family, the financial burden of post-secondary education felt overwhelming,\u201d<\/span><\/em> he shared<\/span>. <\/span>\u201cThis scholarship didn\u2019t just lift a financial weight; it gave me the freedom to truly focus on my studies.\u201d<\/span><\/em><\/div>\r\n
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\u2714\ufe0f Camp Smitty: A Century of Transformation<\/span><\/h3>\r\n<\/div>\r\n
In 2024, Camp Smitty celebrated its 100th anniversary. Thanks to donor support, 90% of Campers received subsidies, ensuring financial barriers didn\u2019t prevent participation. A major highlight was the reinstatement <\/span>of out-trip programming, and survey results showed 88% of Campers enjoyed activities. <\/span>\u201cImagine growing up never having left your block. Then one day, you arrive at Camp Smitty \u2013 and suddenly, the world opens up. A vast lake stretches before you. The air feels different. You\u2019re surrounded by nature\u2019s beauty and for the first time, you feel like anything is possible. Camp Smitty isn\u2019t just a summer experience. It\u2019s a life-changing opportunity.\u201d <\/span><\/em>\u2014 Matt Singer, BGC Ottawa\u2019s Senior Manager, Camp Smitty and Outdoor Education<\/span><\/strong><\/div>\r\n<\/div>\r\n
\u00a0<\/div>\r\n<\/div>\r\nFor more information about BGC Ottawa and how to support their mission, visit<\/span> www.bgcottawa.org<\/a>.<\/span><\/div>\r\n

Download the full case study <\/strong>here<\/strong>.<\/strong><\/a><\/p>\r\n\r\n\r\n\r\n

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\u27a1\ufe0f Meet the Team<\/b><\/h2>\r\n\"\"<\/a><\/div>\r\n","protected":false},"excerpt":{"rendered":"

BGC Ottawa, one of the city\u2019s largest child and youth-serving charitable organizations, provides free, life-changing programs and services to children and youth. 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