Our Mission

Brands for Canada, an award-winning charity, provides NEW donated clothing and other basic-needs items to 111,000 people in the GTA who are struggling with poverty. Over 15,000 of them are children. The items are distributed through 71 social service agencies, such as shelters for women and children escaping abusive situations, centres for newcomers to Canada and job-training programs. NEW basic necessities promote dignity and help increase life-improving opportunities. For every $1 spent to operate, BFC puts $56 worth of NEW basic-needs items into the hands of those who need them most!

BFC also provides meaningful job training and employment programs for hundreds of people each year!