PC® CHILDREN'S CHARITY

Registered Name: PRESIDENT'S CHOICE CHILDREN'S CHARITY/LA FONDATION POUR LES ENFANTS LE CHOIX DU

Business Number: 868421546RR0001

About PC® CHILDREN'S CHARITY

THE ISSUE

We live in a country that has an abundance of healthy, nutritious food and yet so many children go hungry. Many more do not understand the importance of nutrition and its impact on their well-being. The statistics in Canada are staggering – over 1 million children are at risk of going hungry and childhood obesity has tripled since 1979.

OUR PURPOSE

To put the power of food into the hands of Canadian children.

OUR BELIEF

We believe access to good food and food education provides the foundation, so children can learn and grow, improving their well-being, making a positive contribution to the world around them – now, and in the future.

OUR PROGRAMS

We believe nothing will create better conditions for success than nourishing our kids, which is why we’ve committed $150 million over the next 10 years to tackle childhood hunger by feeding kids good food and teaching kids food knowledge.

To reach our goal we’re:

FEEDING KIDS AT SCHOOL

The Issue: Many children attend school hungry.

The Solution: School meal programs provide breakfast and/or lunch to all kids, ensuring they have the energy to focus and learn.

FEEDING KIDS AFTER SCHOOL

The Issue: For some kids the meals they receive at school may be the only ones they eat that day.

The Solution: Programs that feed kids afterschool ensure they don’t go to bed hungry.

FEEDING KIDS OVER THE SUMMER

The Issue: Kids who rely on school meals during the year often go without in summer which can cause ‘summer learning loss’ putting these kids behind.

The Solution: Programs that offer meals over the summer ensure these kids are provided for so they start the school year off on the same playing field as their peers

EDUCATING KIDS ABOUT FOOD & NUTRITION

The Issue: Many children do not understand how poor nutrition affects their well being now and in their future and many are not learning basic skills like cooking.

The Solution: Programs that focus on food education and cooking skills, teach kids the importance of nutrition so they can make better choices.

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