Training & educational resources for charities

At CanadaHelps, we have a passion for building capacity and strengthening the charitable sector. Take advantage of our free charity training webinars, white papers and how to resources to advance your digital fundraising skills and more.
Digital Skills Survey Results 2021
In the first survey of its kind in Canada, the 2021 Digital Skills Survey Results seeks to understand and assess the degree to which Canadian charities are open, interested, and willing to adopt new digital tools, and to identify barriers in using them.
Digital Donor Retention: Achieve Fundraising Success with Current Donors
Learn how to leverage digital marketing to raise more from recurring donors, strengthen donor relationships, and improve donor stewardship.
8 Steps to Choosing a Donor Management System
Picking the right donor management system doesn’t have to be difficult. Find out how to select the DMS that fits your charity’s needs.
Should You Invest in a Donor Management System?
Do you have all the information and tools you need to effectively steward your donors? In this CanadaHelps white paper, you will understand why your organization should invest in a DMS.
Digital Donor Acquisition: Communications Channels, Tips, and Resources That Lead to Fundraising Success
In this CanadaHelps white paper, you’ll learn how to develop a successful donor acquisition program by leveraging digital marketing tactics to drive new donor awareness, engagement, and increased donations.
Your Essential Guide to GivingTuesday Success
This informative guide will help you plan your activities and set you up for GivingTuesday success. You’ll get the essential information and tactics on how to create an effective campaign that will boost awareness for your charity, and make this your best GivingTuesday yet!
Donations of Securities: Increase Your Charity’s Fundraising Revenue
By helping your donors discover the benefits of donating securities—and how easy it is to do—you can realize remarkable growth in revenue while helping your supporters maximize their potential tax savings. This white paper will equip you with the information you need to get started.
New Technologies and Fundraising
In this authoritative guide, CanadaHelps’ President & CEO, Marina Glogovac, discusses the existing and emerging technologies and trends changing charitable giving, and makes the case for the board members, staff, and volunteers leading charities to take action now.
Boost Your Holiday Fundraising Results
Take full advantage of the holiday season, a time when Canadians show their generosity making 35% of their annual online donations in December alone.
Google Analytics: unlock key insights about your visitors
Set up Google Analytics or Google Tag Manager with your CanadaHelps customizable donation forms.
Third party fundraising
Learn how your charity can benefit from volunteer third party fundraising, how to set up your own program and how to effectively engage your supporters to participate.
Raise more money with your next event
Expert knowledge and tips you need to make your charity's fundraising event a success.
Launching your first P2P social fundraising event
A deep dive into the planning requirements and potential obstacles involved in launching your first peer-to-peer fundraiser.
Growing your monthly donors
Learn the important guiding principles to building a solid monthly giving program and getting more of your dedicated supporters to say "YES" to monthly giving.
Launch your charitable gift guide
Learn how you can use a gift guide to grow donations and offer a unique way for donors to give to your cause.