How CanadaHelps Prepares For Giving Season

November 12, 2025

Giving Season is our favourite time of the year, a season when generosity shines in every form! It’s also one of the critical periods for charitable giving. According to M+R Benchmarks, many charities raise nearly one-third of their annual revenue in December, and CanadaHelps is no exception.

Watch Christina Adams, Director of Donor Marketing at CanadaHelps, and discover how CanadaHelps prepares to reach donors each year. Learn practical strategies, insights, and ready-to-use tools to make this your most successful Giving Season yet.

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