By Educating, Advocating and Inspiring, our mission is to turn passionate outdoor people into effective climate advocates. Protect Our Winters Canada is a passionate community of businesses, athletes and enthusiasts uniting to address climate change. The outdoor industry in Canada is massive, yet has never been organized in a way to have a collective voice and collaborative influence.
Hot Planet Cool Athletes Canada (HPCA) is the educational program of Protect Our Winters Canada that seeks to educate and inspire the next generation of climate champions.
HPCA utilizes the UN Sports for Climate Action Framework by bringing Olympic Medalists and World Champions into schools to deliver curriculum-based climate education to students in partnership with leading outdoor industry brands.