Holiday Online Fundraising: 30 Tips for Campaign Success

How many times have you heard that the last few months of the year are critical to online fundraising? Simren Deogun from Stephen Thomas shares 30 online fundraising tips to help make your end of year appeal a success. December alone can bring your charity 30% of your online donations for the year, so this is one session you don’t want to miss!

Topics discussed:

  • How many emails should you be sending?
  • Is there a time and place for multiple asks?
  • Do donors really care about the tax deadline?
  • And much more!

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About the Guest Speaker

Simren Deogun, Director, Digital Innovation at Stephen Thomas

Simren Deogun helps Stephen Thomas’ clients exceed their marketing and fundraising objectives through strategic thought leadership. She has a proven track record of attracting new donors and supporters to her clients’ causes while making sure existing donors feel even closer to the organizations they’re supporting. From developing strategic campaign plans and leading website builds, to launching online and email fundraising and marketing programs, Simren leads the agency’s digital and integrated efforts for all of ST’s clients including Kids Help Phone, Médecins Sans Frontières, Surf Life Saving Foundation, the Canadian Cancer Society and more.

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