Getting Started with Google Ad Grants for Your Charity

Join the Google Team to learn more about the Google Ad Grants program in 2026. Find out how your charity can access up to $10,000/month in free Google Ads and turn search traffic into donors, volunteers, and supporters.

Google’s advertising landscape is changing quickly; the Google Team explains how Google is adapting Search ads for the AI era and what those changes mean for charities using Google Ad Grants. You’ll learn the basics of running an Ad Grant account while meeting Google’s program requirements, including campaign best practices, conversion tracking, and compliance considerations.