While Black Friday and Cyber Monday are the biggest shopping days of the year, GivingTuesday marks something greater. It’s a simple idea: a day that encourages people to do good, to put aside consumerism, and build stronger communities through generosity. There are so many different ways to express generosity. Discover more below. Everyone has something to give, and every act of generosity counts.






In 2013, as shopping weekends grew bigger, a question emerged: What if we channeled that same energy into generosity?
That same year, CanadaHelps, GIV3, and founding partners came together to launch GivingTuesday in Canada – a movement that invites communities across the country to give back their way. Every year on the Tuesday after Black Friday, people pause to ask not “what can I get?” but “what can I give?”
What started as a single day has become something far greater. GivingTuesday now sparks generosity year-round, inspiring Canadians of all ages and backgrounds to strengthen their communities through acts of kindness, big and small.
Since the inception of GivingTuesday in 2013, we’ve been working to spark generosity through:
We’re equally committed to empowering Canada’s charities with education, tools, and resources that help charities of every size deepen their connection to the communities they serve. Because when communities thrive, we all benefit!
Today, GivingTuesday has grown into a global movement spanning over 100 countries, all united by one mission: making generosity a part of everyday life.


Rally your friends, family, school, workplace and community to make a difference for the charities you care about and the people who rely on them. From performing a random act of kindness to starting a fundraiser, there are so many ways to get involved in this global movement to increase generosity. Explore 12 timely ways to kick off the holiday season!
When is GivingTuesday?
GivingTuesday follows Black Friday and Cyber Monday. After a weekend focused on shopping, GivingTuesday invites us to shift from getting to giving. It’s a global movement designed to balance those consumer-driven days with generosity and compassion.
| Year | Date |
|---|---|
| 2026 | Tuesday, December 1 |
| 2027 | Tuesday, November 30 |
| 2028 | Tuesday, November 28 |
While GivingTuesday is one day, we encourage giving back throughout the year, whether through donations, volunteering or in whatever other ways we can.
What is a GivingTuesday community movement?
Where can I find resources to support my charity’s GivingTuesday campaign?